About the Company

Founded in 2012 by Stanford University professors Andrew Ng and Daphne Koller, Coursera’s mission is to provide universal access to world-class learning opportunities. Our platform is utilized by over 190 million learners, in collaboration with more than 375 distinguished university and industry partners, to develop skills in high-demand fields such as artificial intelligence, data science, technology, and business. As a Delaware public benefit corporation and a Certified B Corp, Coursera is committed to the transformative power of education.

Job Description

The Marketing & Communications team plays a critical role in connecting individuals worldwide to transformative lifelong learning experiences and shaping public discourse on the evolving landscape of education and the future of work. The team is structured into four key areas: Consumer Marketing, Enterprise Marketing, Brand & Creative, and Communications. Current priorities include expanding Coursera’s brand reach, attracting new learners to the platform, connecting students with degree programs, acquiring new enterprise clients across businesses, governments, and campuses, and developing a comprehensive marketing system that supports learners throughout their professional journeys.

As an Enrollment Counselor, you will be an integral part of the Enrollment Team, contributing to successful recruitment cycles and achieving cohort goals for university degree programs hosted on the Coursera platform. Your primary responsibility will involve engaging with prospective degree students in English-speaking markets, both locally and internationally, through various channels, including phone, email, and chat, to guide them through the enrollment process. You will serve as the primary point of contact for prospective students based in India who have expressed interest in our hosted online degree programs. We are seeking a highly professional individual who can effectively implement our call roadmap and outreach strategy, while demonstrating a genuine enthusiasm for assisting students in achieving their academic and professional aspirations.

This role offers a direct opportunity to impact the growth and success of degree programs offered on the Coursera platform and to contribute to shaping the future of higher education. The ideal candidate will thrive in a lean, performance-driven environment while fostering a strong sense of teamwork and collaboration. This is a full-time, remote position. The role requires working primarily within the Indian Standard Time (IST) zone to effectively communicate with English-speaking prospective students. However, flexibility is crucial, as occasional adjustments to working hours may be necessary to accommodate learners in other regions.

Responsibilities

• Lead Engagement and Qualification: Proactively identify and engage potential learners through various communication channels. Evaluate their needs and interests to determine their suitability for Coursera’s diverse program offerings.
• Counseling and Information Delivery: Deliver comprehensive information to prospective students regarding course curricula, faculty expertise, career outcomes, tuition pricing, and payment plan options through informative phone calls, emails, and online chat sessions.
• Sales Conversion: Address potential concerns, emphasize program advantages, and provide guidance to prospective learners to facilitate enrollment in Coursera’s programs, consistently striving to meet or exceed established enrollment targets.
• CRM Management: Accurately document all interactions with leads, meticulously track their advancement through the sales pipeline, and consistently update relevant details within the Customer Relationship Management (CRM) system.
• Target Achievement: Consistently achieve weekly, monthly, and quarterly enrollment goals pertaining to revenue generation and student acquisition.
• Relationship Building: Cultivate rapport with prospective students, foster trust-based relationships, and offer personalized guidance throughout the enrollment journey.
• Objection Handling: Effectively address common concerns and counter objections raised by prospective students, thereby facilitating informed enrollment decisions.

Qualifications

• Bachelor’s degree in Education, Business, Marketing, or a related field.
• Exceptional communication and interpersonal abilities, including fluency in English.
• Demonstrated sales aptitude with a consistent track record of successfully closing deals.
• Comprehensive understanding of the EdTech industry and the dynamic online learning landscape.
• Proficiency in utilizing CRM tools and effectively managing data.
• Exceptional active listening skills and the capacity to empathize with prospective learners.

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Other Information

This is a remote position based in India, primarily working in the IST time zone.

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